01 Get signed up and join in
Twitter is a great networking site that can help professionals in the loop. Users have just 140 characters to post their messages. Signing up at Twitter.com is easy, but making early headway takes time. It helps to complete your Twitter profile (mixing business with some personal is good). Use your avatar too — people like to see who’s behind the tweets.
02 Follow interesting people
Your existing industry contacts and professional bodies may already be tweeting so find them, look at their followers, and see who else you might be able to learn from, or help. If you have favourite journalists or bloggers, follow them, and look out for recommendations — Fridays in particular are days when many tweeters suggest useful people that others might follow (#ff or FollowFriday). And don’t get fixated by the number of followers you have: it’s quality not quantity that counts.
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