People

What’s your team’s purpose?

Team purpose (image: Kenishirotie, Dreamstime)
"Leadership is navigating the ship through stormy seas..." (image: Kenishirotie, Dreamstime)

Every team has a purpose, or at least had a purpose when the team was put together. But what happens when people lose focus of their shared mission?

When I am coaching leadership teams, I ask about the purpose of the team. The responses are usually mixed, lacking clarity and alignment.

The individual members are heads of functions or subject experts and see their role in the team as representing that expertise or lobbying for their department.

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